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Software
Our Selection Process For
Best Enterprise Email Marketing Software
Best Enterprise Email Marketing Software
Our Selection Process For
Best Enterprise Email Marketing Software
Best Enterprise Email Marketing Software
Best
Top 10 Enterprise Email Marketing Software
|
Rank |
Company Name |
Year |
Revenue |
Fulltime |
Active |
Client |
Pricing |
Major Clients |
Other Core |
Submission Interface 
|
Protocol Compliance
|
Delivery Rate
|
Analytics
|
Support
|
Overall Score 0100GVGE |
Change in Rank |
Key Facts For SimplyCast
-
- Major Clients:
- EarthLink, Go Daddy, aplus.net, Kookley, E...
-
- Year Founded:
- 1999
-
- Fulltime Employees:
- 10 - 50
-
- Active Clients:
- 1000+
-
- Revenue:
- $1 million - $5 million
-
- Client Retention Rate:
- 90
-
- Pricing:
- H
-
- Website:
- www.simplycast.com
Key Facts For GreenRope
-
- Major Clients:
- HumintAdvisors, Advantage Performance Grou...
-
- Year Founded:
- 1999
-
- Fulltime Employees:
- 10 - 50
-
- Active Clients:
- 5,000+
-
- Revenue:
- $1 million - $5 million
-
- Client Retention Rate:
- 95
-
- Pricing:
- M
-
- Website:
- www.greenrope.com
Key Facts For Stream Send
-
- Major Clients:
- Monster.com, Hotels.com, Art.com, Law.com,...
-
- Year Founded:
- 2004
-
- Fulltime Employees:
- 10 - 50
-
- Active Clients:
- 54
-
- Revenue:
- $1 million - $5 million
-
- Client Retention Rate:
- 86
-
- Pricing:
- H
-
- Website:
- www.streamsend.com
Key Facts For AtomPark Software
-
- Major Clients:
- Fintech Trading Inc. , O'HARA Irish Pub an...
-
- Year Founded:
- 2001
-
- Fulltime Employees:
- 1,000 - 2,500
-
- Active Clients:
- 370
-
- Revenue:
- $100 million - $250 million
-
- Client Retention Rate:
- 95
-
- Pricing:
- L
-
- Website:
- www.massmailsoftware.com
Key Facts For AWeber Communications, In...
-
- Major Clients:
- Moxie Trades, Bragg Live Foods, Home Studi...
-
- Year Founded:
- 1998
-
- Fulltime Employees:
- 100 - 250
-
- Active Clients:
- 100,000+
-
- Revenue:
- $10 million - $50 million
-
- Client Retention Rate:
- 98
-
- Pricing:
- L
-
- Website:
- www.aweber.com
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Negative0%
Neutral0%
Key Facts For Benchmark Internet Group
-
- Major Clients:
- unicef, Pixel Tech, SIEMENS, The Modesto B...
-
- Year Founded:
- 2004
-
- Fulltime Employees:
- 100 - 250
-
- Active Clients:
- 100+
-
- Revenue:
- $10 million - $50 million
-
- Client Retention Rate:
- 90
-
- Pricing:
- M
-
- Website:
- www.benchmarkemail.com
Key Facts For Mad Mimi
-
- Major Clients:
- Imperial Marketing Group, LLC, Fables by B...
-
- Year Founded:
- 2006
-
- Fulltime Employees:
- 10 - 50
-
- Active Clients:
- 1,000+
-
- Revenue:
- $1 million - $5 million
-
- Client Retention Rate:
- 97
-
- Pricing:
- M
-
- Website:
- www.madmimi.com
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Negative0%
Neutral0%
Key Facts For Campaigner
-
- Major Clients:
- Professional Engineers Ontario, Rand Marke...
-
- Year Founded:
- 1998
-
- Fulltime Employees:
- 100+
-
- Active Clients:
- 300+
-
- Revenue:
- Above $10 million
-
- Client Retention Rate:
- 97
-
- Pricing:
- M
-
- Website:
- www.campaigner.com
Positive0%
Negative0%
Neutral0%
Key Facts For GetResponse, Inc.
-
- Major Clients:
- Blue Man Group, Hilton, iStockphoto, Men's...
-
- Year Founded:
- 1998
-
- Fulltime Employees:
- 250 - 500
-
- Active Clients:
- 350,000+
-
- Revenue:
- $10 million - $50 million
-
- Client Retention Rate:
- 97
-
- Pricing:
- M
-
- Website:
- www.getresponse.com
Positive0%
Negative0%
Neutral0%
Key Facts For Pinpointe On-Demand
-
- Major Clients:
- Nikon, Philips, Hunter Douglas, NETGEAR, A...
-
- Year Founded:
- 2009
-
- Fulltime Employees:
- 3
-
- Active Clients:
- 7000+
-
- Revenue:
- Above $10 million
-
- Client Retention Rate:
- 98.2
-
- Pricing:
- H
-
- Website:
- www.pinpointe.com
Evaluation Criteria: Best Enterprise Email Marketing Software
Submission Interface
One of the greatest benefits to email marketing services is the online interfaces and remote controlling features that allow email marketers a level of flexibility in how they manage and submit their email releases. Our analysis of the submission interface delves into the features and functions provided in the interface for creating and submitting HTML and highly-customized emails and the overall usability of the interface.
Protocol Compliance
We find it vitally important for an email marketing company to ensure their email communications meet email standards and protocols to not only ensure deliverability, but to prevent anti-spam measures and other systems from preventing the delivery of the emails. The vendors which we recommend have an in-depth understanding of email protocols, anti-spam factors, and other factors which could negatively impact the email marketing service.
Delivery Rate
The achieved delivery rate of the email marketing service is another key factor to ensure that users of the email marketing service will have their communications received by their audience. Many of the services provide guidelines for how to get around many common anti-spam methods which can accidentally target legitimate communications. These vendors are true experts in improving and maintaining a high delivery rate.
Analytics
In addition to a high delivery rate, effective email marketing services also provide their marketers with useful metrics and analytics. This often provides an email marketer with an enhanced look at the success of their campaigns through tracked deliveries, reads, and clicks within emails. Our analysis also spans an array of tests to ensure the data of each email marketing platform is not only comprehensive but accurate as well.
Support
The support component of the evaluation process ensures the email marketing companies offer their clients an open channel of communication to resolve any issues they may encounter. Whether it be an issue of downtime, malfunctioning features, or anti-spam systems, the email marketing service should offer their customers with a channel available online or over the phone to resolve the issues they may come across.
